In his second year as director of the John Ball Zoological Gardens, Bert Vescolani has seen attendance and revenue boom.
His Business Is A Zoo
Daniel Schoonmaker
Published: June 19, 2006
GRAND RAPIDS — When he took over the helm of the John Ball Zoological Gardens last year, Bert Vescolani walked into a situation that only a turnaround artist or public school official can truly appreciate.

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