Super ads gain critiques By Elizabeth Slowik
The pundits and pals at the “Super Ad Bowl” party at Grand Rapids advertising firm Hanon McKendry, online voters and a group that weighed in via social networking sites all put Dorito’s ads in the top three commercials.
With the commercials nearly as big a draw as the football game at the Super Bowl, Hanon McKendry asked observers to rate them. Here are the results:
Local advertising experts rated Doritos — Son Advice, first; Kia — Sock Monkey, second; and E-Trade, Milkaholic, third.
Those who commented via social networking put Google — Search On first; Snickers — Betty White second; and Doritos — Bark Collar, third.
And as of Sunday night, online voters at www.superadbowl.com made these opinions: Kia — Sock Monkey, first; Doritos, Son Advice, second; and Snickers, Betty White, third. |