Verizon Takes Big Wireless Steps

November 24, 2004
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WEST MICHIGAN — Verizon Wireless has activated two new cell sites and upgraded several others throughout West Michigan to keep up with a growing customer base and demand for voice and data service.

Two new cell towers have improved Verizon's digital network coverage and capacity in southeastern Kent County, including the Alto area, along I-96 and into downtown Grand Rapids and the surrounding area.

The upgraded cell tower sites improved service for Verizon Wireless customers in Kent City, Caledonia and Byron Center in Kent County, plus Holland and Macatawa in Ottawa County.

The improvements increased the strength of the Verizon Wireless network signal and increased capacity, enabling more customers to use their wireless phones at the same time.

Verizon said the addition of the system's capacity should cause customers to experience fewer dropped calls and clearer reception while talking on their wireless phones and handling data applications.

During the past year, Verizon Wireless has grown its customer base in the Grand Rapids area and in the average number of minutes its customers use their wireless phones.

According to Greg Haller, president of the Michigan/Indiana/Kentucky region for Verizon Wireless, the network has experienced a 40 percent growth in volume.

"These network enhancements reflect our ongoing commitment to meet the growing needs of our customers and to provide them with the high quality of service they expect from Verizon Wireless," Haller said.

Verizon Wireless invests about $1 billion every 90 days to improve and expand its wireless network in the United States.

More than $110 million of the investment this year will go toward staying ahead of the growing demand for products and services in Michigan, the company said.    

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