- change ups
Tourism Ads Updated
LANSING — New television and radio commercials, part of the “Pure Michigan” tourism campaign, recently launched in Chicago, as well as many Michigan markets including Detroit, Grand Rapids, Kalamazoo, Flint, Saginaw, Bay City and Lansing.
Building on the successful 2007 summer campaign, the fall ads promote the entire state of Michigan as a fall vacation destination. In addition to the statewide campaign, several tourism industry partners are participating in Travel Michigan partnership programs including Out-of-State Advertising, In-State Advertising and Pay-Per-Click.
Michigan native and television personality Tim Allen voiced the Pure Michigan radio and television commercials.