ArtPrize creates incentive to erase $3.8M debt
ArtPrize officials announced that the annual competition should become financially self-sufficient this year as it tackles the $3.8-million debt it's accrued over the last four years.
To meet this goal, ArtPrize introduced a matching-grant incentive at a special sponsor breakfast this week. All new corporate sponsorships, increased giving and individual gifts will be eligible for the matching grant.
Sponsorships range from the $500 friend to $100,000 premier leadership levels.
The nonprofit's revenue reached $3.2 million last year.
ArtPrize 2013 will hold its official kickoff party at the ArtPrize Hub on Monday, April 22, at which time it will reveal the speakers and jurors for the event, the 2013 poster and host a premier viewing of its documentary that is currently in post-production and focuses on the process behind the juried grand prize introduced in 2012.
One grand prize juror was announced at the breakfast: Anne Pasternak. She is the president and artistic director for Creative Time, a nonprofit organization located in New York City that commissions and presents ambitious public art projects with thousands of artists in New York, the U.S. and around the world.
“Through Creative Time, Pasternak has built a reputation for commissioning and supporting projects that engage average Americans with art,” said David Rosen, president of Kendall College of Art and Design at Ferris State University. “Her insight and opinions on public art will be a strong voice on the jury panel.”
Organizers also announced that ArtPrize will partner with Walker Arts Center in Minneapolis, Minn., on a “pitch night” experiment in line with Rick DeVos’ 5x5 Night. The pitch night will grant $5,000 to an artist or curator with an idea for a public space during ArtPrize 2013. It will start in May and consist of a four week open call for projects, targeting the Minneapolis art community.
ArtPrize's numbers from last year create a picture of support and longevity for the competition.
More than 400,000 people visited ArtPrize and both registered voters and total votes increased. Mobile app use and website visits were up, and Facebook and Twitter reach increased as well. ArtPrize garnered 200 million media impressions last year.
ArtPrize 2013 key dates
- Venue registration will be open March 11-April 11
- Artist registration will be open April 22-June 6
- Venue and artist connections may be made April 29-June 20
ArtPrize dates for 2013 to 2017
- ArtPrize 2013: Sept. 18-Oct. 6
- ArtPrize 2014: Sept. 24-Oct. 12
- ArtPrize 2015: Sept. 22-Oct. 11
- ArtPrize 2016: Sept. 21-Oct. 9
- ArtPrize 2017: Sept. 20-Oct. 8