Government and Sustainability

Vroom! Vroom! State launches RPM

Regulatory efficiency initiative designed to attract businesses.

September 13, 2013
| By Pete Daly |
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Lt. Gov. Brian Calley met with local business leaders at Dematic Corp. in Grand Rapids last week to tout the positive impact recent regulatory reforms have had on the company’s operations, and other improvements needed to make Michigan a top 10 business-friendly state.

“After more than two years transforming state government, we have established ourselves as a leader in implementing positive changes for business,” said Calley in a news release.

“However, we need a close examination of our regulatory structure to ensure our systems are efficient and friendly for our business customers. We’ve already made great strides toward improving Michigan’s regulatory climate, and to accelerate this work, we’ve recently launched a new Good Government initiative, Reinventing Performance in Michigan.”

RPM is described by state officials as a metric-driven customer service model for all state government departments to eliminate the burdensome and unnecessary regulation hurting the state’s job providers.

The Department of Licensing and Regulatory Affairs, in partnership with the Departments of Treasury and Environmental Quality, is leading the effort, with the support of the Michigan Economic Development Corp.

According to LARA, the new customer service model will conduct “lean” processes — similar to the types of process improvements major manufacturing companies have embraced — to eliminate delays, duplicate forms and “impractical” regulations while protecting the health and safety benefits in Michigan’s regulatory oversight.

LARA said Reinventing Performance in Michigan has four main goals for collective improvement of customer-oriented requirements and processes within state government:

  • A 25 percent improvement in satisfaction with the regulatory process.
  • A 50 percent improvement in customer response time.
  • Ensuring 100 percent of customer-facing regulatory materials are utilized and needed.
  • An overall 50 percent reduction in forms.

“We’re pleased that the state is focused on creating an efficient customer service-based regulation model that will directly help our growth and our customers,” said John Baysore, CEO of Dematic.

RPM will be implemented in several phases within the pilot departments. The first phase, which was completed in July, resulted in the following process improvements for LARA’s agencies:

  • Bureau of Health Care Services: Following form consolidation, the elimination of duplicate information fields and the creation of an online application, the BHCS now issues health professional licenses 60 percent faster.
  • Michigan Liquor Control Commission: By streamlining a formerly paper-intensive process, the MLCC now issues liquor licenses an average of 63 percent faster, allowing businesses to receive their liquor license 150 days sooner.
  • Michigan Public Service Commission: An ongoing process improvement aimed at automating the licensing process for new licenses and renewals is expected to enable the MPSC to issue motor carrier licenses up to 67 percent faster.
  • Unemployment Insurance Agency: Having eliminated and consolidated forms and reduced processing and customer response times, the UIA now processes tax reporting changes 90 percent faster and provides customers with their tax registration number 98 percent faster.

Calley will continue to meet with business owners around the state to discuss how RPM is supporting their businesses, as well as other reforms that should be made to create an environment that fosters growth and job creation, according to LARA.

More information about RPM, with success stories and testimonials, is online at www.michigan.gov/rpm. Follow the hashtag #RPMi on Facebook and Twitter.

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