Focus and Higher Education

MSU offering masters in management, strategy and leadership

Program starts in 2014 and will be 100 percent online.

October 18, 2013
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Can a degree program designed to motivate people be successful in an online-only format?

Instructors in Michigan State University’s prestigious Eli Broad College of Business are about to find out.

The school is undertaking its first Master of Science in Management, Strategy and Leadership, and classes are scheduled to begin Jan. 6, 2014.

“Our internationally recognized faculty has designed this program to help students become more effective communicators, managers, leaders and decision-makers,” said Robert Wiseman, the Eli Broad Legacy Fellow of Management. “Unlike an MBA, which focuses on core disciplines such as accounting, marketing, finance and operations, this degree hones in on the knowledge and skills necessary to lead and motivate people, improve a company's competitive position, and create and execute organizational change.”

The curriculum incorporates knowledge balanced across key components of leadership excellence: human resource management and development, team and organizational leadership, and strategic management, according to the university’s website.

Much of what is covered in the interactive classroom is based on research findings, not the latest bestsellers list. According to the course description, the Broad College Management Department faculty has been recognized for more than six years as the most productive researchers in top management journals.

The course is designed for working professionals and can be completed in less than two years. Traditional masters programs require a dozen courses over two years. MSU officials say this one leverages the convenience of anytime, anywhere video-based lectures and an interactive online classroom environment, without sacrificing quality or content. Students will complete 15 five-week courses in an accelerated time period.

Some of those topics will include:

  • Ways to analyze current and future industry trends and their impact on the organization.
  • Best practices for recruiting, developing and retaining top talent.
  • Refined decision-making techniques utilizing frameworks and real business scenarios, broadening perspectives and enhancing capabilities for plication to organizational situations.
  • How to evaluate the market landscape and identify ways to positively impact the organization’s competitive position.
  • Evidence-based perspectives, models and concepts to analyze current organizational issues and how to improve them.
  • Anticipate, plan for and execute organizational change with proven strategy planning techniques.
  • Strategies to counter changes in industry lifecycles and global business operations.
  • Differences in strategic and tactical planning.
  • How training, succession planning and leadership development positively impact an organization.
  • Different types of behaviors (such as participative, transactional, ethical, transformational, directive and supportive) and how they impact effective leadership.
  • Differences between managing and leading, and how to develop, motivate, inspire and sustain effective teams to drive organizational success.
  • How charismatic leaders drive performance through emotional intelligence, visioning, confidence expression and communication.

Degree candidates should have a bachelor’s degree with at least a 3.0 GPA during their last two years of undergraduate study, plus at least three years of full-time management experience in a supervisory capacity.

Technology for the program will be powered by University Alliance, which allows students to connect from any computer or mobile device.

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