Food Service & Agriculture, Manufacturing, and Retail

Craft spirits maker inks deal with grocery store chain

June 3, 2016
| By Pat Evans |
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Craft spirits maker releases apple brandy
A bottle of Applejack apple brandy by Coppercraft Distillery in Holland. Photo via fb.com

A craft spirits maker in the region has struck a statewide deal with a major grocery chain.

Coppercraft Distillery in Holland said yesterday that its spirits will be sold at 29 SpartanNash stores across Michigan.

The product selection in the stores will vary, but most will carry Coppercraft gin and rum.

The stores may add Coppercraft vodka, citrus vodka and Applejack this fall.

Prices will range from $29.99 to $34.99.

The spirits will be sold at D&W and Family Fare locations in various communities: Albion, Bellaire, Boyne City, Byron Center, Charlevoix, Cheboygan, Coldwater, Dowagiac, Gladwin, Grand Haven, Grand Rapids, Grayling, Holland, Jenison, Manistee, Marshall, Petoskey, Rockford, Traverse City and West Branch.

“SpartanNash has been one of our target retailers since we first opened,” Coppercraft Co-Founder and Sales Director Kim Catton said. “Supporting and participating in our local community is extremely important to us, and we love the increased focus they’ve placed on Michigan-made products.”

Coppercraft

Founded in 2013, Coppercraft recently celebrated its third anniversary and has doubled its production in the last six months.

The distillery’s rum, gin, bourbon and Applejack have won 13 awards in 2016, including gold and Best in Category at the American Distilling Institute for Coppercraft’s Cask Strength Bourbon.

“While growth is obviously the focus of any business, our number-one priority is making sure that we are growing in a way that not only supports our interests, but also betters our community,” Catton said. 

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