Brewery appoints CEO
Michigan’s largest brewery is keeping it in the family.
Bell’s Brewery Co-Owner Laura Bell has assumed the CEO role at the Comstock-based brewery.
Bell will oversee brewery operations and planning for Bell’s and its sister brewery, Upper Hand Brewery, in Escanaba.
She will report directly to her father, Larry Bell, who founded the company in 1985 and will continue in his role as president.
"This marks the beginning of the next chapter for our family owned business, and I am very proud of the leader Laura has become," Larry Bell said.
Laura Bell’s background
Laura Bell was two-months old when her father founded Bell’s Brewery.
She spent a large part of her childhood performing odd jobs around the brewery, eventually working in Bell’s Eccentric Café kitchen during high school.
She officially began working at the brewery full-time in 2007 after her graduation from Michigan State University. Over the years, Laura Bell worked in sales, all areas of beer production and marketing.
Most recently, she was the brewery’s VP and oversaw business insights, governmental compliance, marketing, sales and specialty brewing.
A Kalamazoo native, Laura Bell volunteers and is a philanthropic member in the community.
"I am honored and humbled at this opportunity,” Laura Bell said. “Our team has done an amazing job, and it's exciting to think about where we go next, not only as a brewery, but also as a company that is deeply committed to its community, its employees and partners.”