Small Business & Startups

Moving and junk removal franchise enters market

March 7, 2017
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College Hunks Hauling Junk & Moving
Part of the mission of College Hunks Hauling Junk & Moving is to be a "launching pad for leaders and entrepreneurs of tomorrow." Photo via fb.com

A moving and junk removal franchise with locations all over the nation now has a presence in Grand Rapids.

Mark Cusack opened a location of College Hunks Hauling Junk & Moving today, a franchise founded in 2003 that provides local moving assistance, junk removal, donation pickups, general labor and more.

The new location is at 4635 28th St. SE. It is the franchise’s first location in West Michigan.

The location will serve customers in Kent County and parts of six other counties.

It is opening with junk removal services and adding moving services in about four weeks.

The franchise, featured on “Blue Collar Millionaire,” “Shark Tank” and other primetime television shows, donates or recycles more than 60 percent of the items it removes.

Experienced educator

Cusack, who recently retired after 37 years at Foremost Insurance Company, is an adjunct professor of sales, marketing and training at Davenport University.

He said Hunks — which stands for honest, uniformed, nice, knowledgeable service — dovetails perfectly with his interests and experience.

“I don't think my new role as the College Hunks Hauling Junk & Moving franchisee in Grand Rapids is a stretch,” Cusack said. “For the last 12 years, I have been and still am working with college students in the classroom at the university and now I will do so also.

“I have been in training and education for many years — helping others develop has always been something I have done, been good at and liked to do.”

Core values

One of the franchise’s core values is building leaders by teaching employees business skills — marketing, accounting, management and customer service — so they can open their own businesses.

Nick Friedman, College Hunks Hauling Junk & Moving president and co-founder, said the Grand Rapids location is part of the company’s strategy to move into new markets.

“We are very aggressive when it comes to growth, but we want to do it the right way,” Friedman said. “That means, first and foremost, finding the right franchise partner. We only want to work with people who are enthusiastic about what we’ve built as a company and who believe in our mantra of ‘Move the World.’

“Mark and his team live and breathe our core values.”

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