Arts & Entertainment, Real Estate, and Retail

Movie theater anchors project in downtown Holland

July 7, 2017
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Sperry's Moviehouse rendering
A partial rendering of the 40,000-square-foot development in downtown Holland featuring a movie theater and restaurant and retail spaces. Courtesy Charter House Innovations

A boutique cinema is coming to downtown Holland as the anchor of a planned mixed-use development.

Zeeland-based Charter House Innovations, or CHI, said today it will open a second location of its theater concept, Sperry’s Moviehouse, on Eighth Street, between River and Pine avenues. The other location is in Port Huron.

The new 10-screen theater will occupy 27,000 square feet of the two-story, 40,000-square-foot building, which will include retail space, a restaurant and a parking garage.

The theater is scheduled to open in 2019.

Holland-based GDK Construction is development's owner and contractor.

Grand Rapids-based Paradigm Design is the theater's architect, and CHI is the theater's interior designer. 

“Our goal was to find the perfect setting for our company to showcase the finest and most comfortable reclining theater chairs on the market today,” said Chuck Reid, owner of CHI, First Class Seating and CityFlatsHotel.

“With the help of our sister company, First Class Seating, Charter House Innovations will design and manufacture another world-class cinema experience, which has taken the market lead in Port Huron in just six short months.”

Like the Port Huron location, the Holland theater will use repurposed automotive battery cells to capture 100-percent renewable solar energy to power all of its theater chairs.

CHI originally brought the idea of a Holland Sperry’s Moviehouse to GDK two years ago, but then modified its request, tripling the size of the parking garage. The Holland City Council approved the final plans at its meeting last night.

The theater will have eight screens on the second floor of the building and two screens on the first level, and an escalator will connect the two floors. The box office and concessions counter will be at street level.

The remaining 13,000 square feet of the space will consist of retail and dining spaces, including a restaurant and a bar/lounge area on the second floor. Food and drinks will be permitted inside the theater.

Construction on the theater building and parking structure is expected to begin in late 2017 or early 2018. Completion of the parking garage is projected for June 2018, and the theater should open in spring 2019.

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