Food Service & Agriculture, Manufacturing, and Retail

Snack brand testing Thanksgiving-themed chips

November 22, 2017
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Pringles Thanksgiving Dinner chips
Courtesy Pringles/Kevin Ryan

A snack brand is testing a limited-edition chip product that tastes like Thanksgiving dinner.

Battle Creek-based Kellogg Company said last week it is launching a pilot snack called Pringles Thanksgiving Dinner.

The “dinner” will consist of a tray with eight Thanksgiving-themed flavors of chips: turkey, mashed potatoes, stuffing, cranberry sauce, creamed corn, green bean casserole, mac and cheese and pumpkin pie.

“Pringles are known for bold flavors and endless flavor stacking possibilities, so this holiday season we wanted to introduce snack-lovers to a new way to enjoy Thanksgiving favorites,” said Kurt Simon, senior director of marketing, Pringles.

“The Pringles Thanksgiving Dinner flavors are not only new, but cover every course of the real meal — from the main event, to sides and even dessert.”

The Pringles Thanksgiving Dinner snacks have limited availability as a pilot taste test for journalists and “influencers” and will not hit retail shelves this season.

More information about the official launch timetable is online.

Kellogg

Founded in 1906, Kellogg Company had 2016 sales of $13 billion and offers more than 1,600 foods, including cereals, crackers, savory snacks and frozen foods.  

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