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Dream Big Fair spotlights businesses by women of color

April 16, 2015
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Dream Big Fair spotlights businesses by women of color
The Dream Big Fair features roughly 30 minority-owned small businesses and minority-driven initiatives. Photo via fb.com

An event this weekend is bringing light to ventures and initiatives by women of color in the area.

The Dream Big Sister Circle is hosting the fifth-annual Dream Big Fair, an event supporting and highlighting minority-owned small businesses, this Saturday, from 12-5 p.m., at the Kentwood Activities Center, at 355 48th St. SE.

The event

The Dream Big Fair promotes local small businesses, provides an opportunity for networking and also features prizes, food and shopping.

Admission to the fair is free to the public.

This year’s event features roughly 30 vendors, as well as makeup demonstrations, live entertainment and ballroom dance lessons in the afternoon.

Participants of the Dream Big Fair represent a range of industries — from retail, financial services and food to economic development and initiatives encouraging youth and young adults to make positive choices.

The event will feature several types of vendors: Raising Consciousness Movement, I Handle Business, Baby Brown Books, Grand Rapids Area Black Businesses, Daddy Pete’s BBQ, Uplifting Financial Services, Amazing Great Vacations, Barb’s Bangles, Shades So Sweet Dolls and more.

Venue to shine

Della Marie Levi, founder of The Dream Big Sister Circle and Dream Big Fair, said the event is an opportunity to showcase unity, passion and drive, while providing small businesses a venue where they can shine.

“People of color are often at a disadvantage when it comes to both business resources and exposure,” Levi said. “Passion and talent are innate. However, the lack of familial and financial legacy often causes business owners frustration, as they watch counterparts successfully form networks and build upon family legacies.”

Levi added that last year’s event drew a positive response and created lasting relationships between the vendors and the community.

"Participants and attendees were grateful for the opportunity to be a part of the event," Levi said. "It gave participants the chance to showcase their businesses and attendees a chance to become aware of businesses without brick-and-mortar buildings."

Dream Big Sister Circle

As an organization supporting women and girls of color pursuing the launch, expansion or management of a business or initiative, The Dream Big Sister Circle is a forum of women who meet on a quarterly basis and host the annual fair.

“Over the years, I have seen women and girls of color intently walking in their purpose, yet frustrated because reach seemed so limited,” Levi said. “This is why the Dream Big Fair is so important.” 

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