Digital Analytics: Build the Framework for Today’s Digital Environment and Beyond

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12/10/13 11:30 am to 12/10/13 1:00 pm EST
Calvin College's Prince Conference Center
1800 East Beltline SE
East Grand Rapids, MI
United States
Contact: Jason Dodge
Join AMA West Michigan and Tracey Lewis of Kellogg's for the December luncheon. In this presentation, Tracey Lewis will address the process and overarching strategy of digital analytics. 3 Takeaways: -- Find out how to build a framework for learning and see how digital marketing plans can evolve within it. -- Understand how to build a true partnership with your trusted vendors. -- Learn the most important asset to build into your digital marketing plan.