Items Tagged with 'social media'

ARTICLES

What do you do every day to build attraction and brand?

May 10, 2013
Personal reality: You wake up, shower, shave (M), put on makeup (F), brush your teeth, and comb/fix your hair (if you have any). Every day like clockwork. Read More

Tourism goes mobile and social

Businesses and destinations are responding with 24/7 social network monitoring.

May 3, 2013
(As seen on WZZM TV 13) As mobile device users increase, so does travelers’ reliance on apps and online resources for tourism and travel planning. Read More

Plaza Towers marks move-back-in date after Grand River flood

May 3, 2013
Next Wednesday is the day building officials hope Plaza Towers residents can finally go home. Read More

LinkedIn is great for business — smart business

April 26, 2013
I am not a LinkedIn expert, but I do have more than 15,000 LinkedIn connections. Do you? Read More

Grand Rapids Griffins chart path into playoffs

April 19, 2013
The Grand Rapids Griffins will be suiting up for the American Hockey League Calder Cup Playoffs for the first time since 2009 — and the franchise will rely on social media and use a tried-but-true promotion to draw fans through the turnstiles at Van Andel Arena. Read More

How do you measure social media?

March 29, 2013
After the last blog post about the use of social media by West Michigan organizations, a reader asked a question about how to measure the use and results of social media by organizations. Read More

Social media pros predict the future

January 14, 2013
What will the social media landscape look like throughout 2013? The Grand Rapids Business Journal asked local public relations, marketing and advertising pros to email us their predictions for the coming year. Read More

Gov. Snyder signs law protecting online passwords

January 1, 2013
| By AP
LANSING — Gov. Rick Snyder has signed legislation into law aimed at prohibiting employers from asking job applicants and employees for online passwords and other account information. Read More

Is the government really interested in online dialogue?

December 27, 2012
The Wall Street Journal had an interesting article recently about the District of Columbia using social media analytics to grade each governmental department based on citizen comments. You can see for yourself at Grade.DC.Gov. Read More

Planning a Facebook contest? Make sure you follow the rules

November 28, 2012
There used to be a time, not all that long ago, when companies could place a contest on one of their social media pages with little regulation. Those days are no more, according to Chris Tromp, senior director of digital services at Lambert, Edwards & Associates. Read More