Items Tagged with 'Pure Michigan'
Report on campaign shows state ranks higher in safety, excitement level than in years past.
(As seen on WZZM TV 13) A new report from Longwoods International found the Pure Michigan advertising campaign is responsible for $1.5 billion in spending around the state, as well as 5 million trips to Michigan during 2016. Read More
While the Michigan Economic Development Corporation was touting another year of positive impact for the state’s tourism industry thanks to the Pure Michigan campaign, a statewide policy organization was making the rounds with a different narrative. Read More
The state's "Pure Michigan" campaign attracted $1.4 billion in visitor spending in 2015. Read More
The numbers are in, and Grand Rapids’ participation in the statewide “Pure Michigan” campaign is paying off, to the tune of $206 million in incremental spending last year. Read More
While in Grand Rapids on Monday, Michigan Lt. Gov. Brian Calley announced a new partnership between Google and Pure Michigan that will showcase the state's most-iconic destinations across the globe. Read More