Marketing, PR & Advertising

Trends, themes and special events


Goodwill produces block party downtown

August 19, 2016
A local nonprofit is celebrating its 50th anniversary with a block party downtown on Monday. Read More

Attorney general issues opinion on roadside fundraising

August 8, 2016
| By AP
LANSING — Attorney General Bill Schuette says Michigan communities can bar charities and nonprofit groups from collecting money from drivers on public roads. Read More

Successful on paper: Growing printer celebrates 70 years

August 5, 2016
Print isn’t dead. Just ask Tim and Mary Jane Schreur. Read More

U.S. long-distance runners wearing Saucony at Olympics

Wolverine brands in limelight as company keeps close eye on strategy.

July 29, 2016
The Saucony brand will be well represented in Rio de Janeiro for the 2016 Olympic Games with U.S. long-distance runners Molly Huddle and Jared Ward sporting the shoes, according to Blake W. Krueger, Wolverine Worldwide Inc. chairman, CEO and president. Read More

Furniture maker opens friends-and-family sale to public

July 29, 2016
A local office furniture maker is opening a friends-and-family sale to the public on Saturday. Read More

Downtown restaurant and brewery partner on dinner and tap takeover

July 29, 2016
A restaurant downtown and a brewery are producing an event next week that will be highlighted by two vintages of a top limited-edition beer. Read More

Bookstores produce 'Harry Potter' release parties

July 29, 2016
Muggles are invited to bookstores in town this weekend for J.K. Rowling’s latest “Harry Potter” release and a birthday party. Read More

Music nonprofit hires director of development

July 26, 2016
A local music nonprofit has hired a “seasoned” fundraising professional as its new director of development. Read More

College names VP of development and alumni relations

July 22, 2016
A college in the region has appointed a long-time community leader and alum to head up its fundraising and alumni relations. Read More

Why the heck would I tweet?

July 20, 2016
Does Twitter really have a place in business? Are you really going to suggest it as part of a marketing strategy? Read More