Marketing, PR & Advertising

Trends, themes and special events


VMware resells startup's software

February 11, 2016
A global leader in virtualization software for the IT industry has agreed to resell software made by a local startup. Read More

Restaurant company raises $109K for children’s hospital

February 9, 2016
A group of fast-food restaurants in the region have raised $109,375 for a local children’s hospital. Read More

Ride-booking app delivers paczkis

February 8, 2016
A Polish favorite will be available at the tap of a button on Tuesday. Read More

Ad agency exec talks Super Bowl

February 5, 2016
The price tag for a 30-second Super Bowl ad this year is $5 million, and advertisers are competing to reach the estimated 114.4 million American adults who will watch the game on Sunday — with at least half tuning in “as much or more for the commercials as for the game.” Read More

What's your inbound marketing strategy?

February 5, 2016
A digital agency is opening up about its strategic re-focus on inbound marketing. Read More

Golf tournament wins seven LPGA awards

February 4, 2016
The Grand Rapids area hosted one of the best golf tournaments of 2015. Read More

Harris Building rebrands as arts and entertainment hub

‘Kind of the athletic club for the philanthropist, musician or artist.’

January 29, 2016
The Harris Building has embarked on its long-term vision to become a hub for musicians and artists. Read More

West Michigan colleges raise $144M

January 28, 2016
In West Michigan, nine higher education institutions raised more than $144.7 million last year. Read More

Law firm wins $44M judgment in false advertising case

January 27, 2016
A local trial law firm has won a $44.5-million judgment for its client in a case concerning false advertising. Read More