- change ups
Marketing, PR & Advertising
Trends, themes and special events
An event this weekend is bringing light to ventures and initiatives by women of color in the area. Read More
A salesman since his college days, Tom Bennett loves working head-to-head against cities trying to book a convention.
Over the years, Tom Bennett has watched Grand Rapids develop from afar. Read More
Google Analytics, the free website tracking tool provided by search behemoth Google, is beloved within SEO and webmaster circles. But to most marketers outside of the digital niche, Google Analytics seems cumbersome and impenetrable. Read More
Local firm is named by Michigan Defense Center to help companies write bid proposals.
JetCo Solutions, an eight-year-old Grand Rapids consulting firm that helps companies win government contracts, has been named by the Michigan Defense Center as one of just two firms in the U.S. pre-qualified to be involved with its bid writing grants. Read More
A packaged-water company has partnered with the National Forest Foundation to help the company reach its goal to plant one million trees by 2020. Read More
Chances are, if your business has a website, you've also heard of the importance of having a mobile-friendly website. Whether you shrugged off the suggestion or jumped on board, Google’s upcoming mobile-friendly algorithm update proves the importance of mobile search and has the potential to significantly impact your online marketing. Read More