Marketing, PR & Advertising

Trends, themes and special events


Inside Track: Life’s in focus for movie theater exec

Eric Kuiper’s passion for storytelling leads him to career at Celebration! Cinema.

September 8, 2017
While working at Mars Hill Bible Church in Grandville, Eric Kuiper was most intrigued by the parts of church that involve storytelling. Read More

Public relations partners launch joint business venture

Founders of Canna Communication enter ‘high-growth industry’ with combined 50 years of PR experience.

September 8, 2017
As medical marijuana cardholders and advocates for adult recreational use of cannabis, Roberta King and Dottie Rhodes felt it was high time for a new career challenge. Read More

F&V reaches growth milestone

Engineering firm celebrates expansion, plans for new leadership.

September 8, 2017
Fleis and VandenBrink will celebrate its 25th anniversary in January, and odds are good the company will look quite different in the next 25 years. Read More

Downtown taproom throwing Oktoberfest party

September 8, 2017
A brewery will be celebrating Oktoberfest on Saturday at its taproom downtown. Read More

Nonprofit launches $6M fundraising campaign for new HQ

September 7, 2017
A local nonprofit has launched a $6-million fundraising campaign to support the construction of a new headquarters on 14 acres of farmland in town. Read More

Inside Track: Bankruptcy provides clarity

After a failing ownership opportunity, Navigate Ventures President Rob Stam rediscovers his passion for teaching.

September 1, 2017
Rob Stam went bankrupt in 2007, but without that experience, he wouldn’t be where he is today. Read More

‘Orville’ flies media firm to new heights

Local production company takes 12-pound drone around the continent to shoot video for Fortune 100 clients.

September 1, 2017
Just a few years ago, media companies had to rent helicopters to get aerial shots — a hefty expense for a small firm. Drones have changed all that. Read More

3 back-to-school lessons for marketers

August 31, 2017
A new generation of marketers, advertisers, public relations pros and other creatives is beginning their collegiate careers, while others are returning for a last semester or two before graduation. Read More

Marketing firm appoints VP of technology

August 30, 2017
A marketing firm has promoted an employee to the role of vice president of technology. Read More

PR firm opening office downtown

August 28, 2017
A public relations firm based on the east side of the state is opening an office downtown. Read More