Marketing, PR & Advertising

Trends, themes and special events

ARTICLES

$15M urban apartment building opens leasing

March 22, 2017
A $15-million apartment building near downtown has opened leasing. Read More

GRBJ Podcast: Michelle Gilbert of Comcast

March 21, 2017
Michelle Gilbert — a VP of public relations and social media at Comcast — is the featured guest in episode 26 of the GRBJ Podcast. Read More

Grand Rapids FC signs brewery as sponsor

March 20, 2017
When they take the pitch this season, the Grand Rapids Football Club will be representing a local brewery. Read More

Organization aims to help older foster kids

Grant Me Hope produces video segments for TV to find families looking to adopt children 10 and older.

March 17, 2017
There are 600,000 kids in need of families across the United States. Read More

Senior living community launches $5M fundraising campaign

March 16, 2017
A senior living community in the region is planning an expansion. Read More

Food distributor appoints SVP

March 16, 2017
A food distributor in the area has named a new senior vice president of distribution sales. Read More

Business Journal names Top Women Owned Businesses

March 15, 2017
On a day when the Business Journal honored West Michigan women business owners, there was nary a dry eye in the house. Read More

Stevens Advertising celebrates a century of service

Digital targeting, ‘drip marketing’ and social media dominate era of media fragmentation.

March 10, 2017
For the advertising industry, the digital age is a double-edged sword. Read More

Lawsuit brings hotel assessments under scrutiny

Northern Michigan hotel owner says government-approved room fees used to subsidize marketing campaigns violate free speech rights.

March 10, 2017
The local tourism industry is keeping its eye out for the results of a free speech lawsuit against the Sleeping Bear Dunes Visitors Bureau. Read More

$53M Medical Mile apartment building opens leasing

March 9, 2017
A four-story, 287-unit apartment building along the Medical Mile is now leasing. Read More