Marketing, PR & Advertising

Trends, themes and special events

ARTICLES

Digital signage firm buys new home

October 18, 2017
A local digital signage firm has relocated to a new home. Read More

Office furniture maker partners with home furnishings brand

October 13, 2017
A local office furniture maker has signed a deal to distribute an international home furnishings brand. Read More

Q&A: Jenny Waugh

October 3, 2017
As marketing director for FTCH, Jenny Waugh oversees business development, sales and marketing and public relations for the top 400 architecture and engineering firm. Read More

Millennials and brand loyalty

September 29, 2017
Peanut butter. Jam. Bread. Read More

PR firm appoints shareholder

September 29, 2017
A local public relations firm has named a new shareholder. Read More

How 'proptech' is changing real estate

September 26, 2017
Hundreds of industries have seen dramatic changes in the way they operate thanks to advanced technologies in their fields. While the real estate industry traditionally has been slow to adopt new technologies, it now is getting in on the action. Read More

Children’s museum eyes attendance

Marking its 20th anniversary, Grand Rapids Children’s Museum is debt-free for first time.

September 22, 2017
(As seen on WZZM TV 13) After just more than a year in a light-filled office with windows overlooking children at play, Maggie Lancaster’s enthusiasm for her job is palpable. Read More

Couple donates $1.5M to college

September 22, 2017
A West Michigan college will name its technology center after a couple who donated $1.5 million to the school. Read More

Marketing agency hires creative director

September 22, 2017
A local marketing agency has named its new creative director. Read More

Inside Track: Life’s in focus for movie theater exec

Eric Kuiper’s passion for storytelling leads him to career at Celebration! Cinema.

September 8, 2017
While working at Mars Hill Bible Church in Grandville, Eric Kuiper was most intrigued by the parts of church that involve storytelling. Read More