Marketing, PR & Advertising

Trends, themes and special events


Being award-worthy

September 28, 2016
It’s awards season for the West Michigan construction industry. Read More

Hospital foundation hosts gala downtown

September 27, 2016
A hospital foundation is hosting a gala downtown this week in support of lifesaving programs. Read More

Turn competitors into advocates

September 27, 2016
“Co-petitor.” If you Google the word, you won’t get the definition I want to articulate here. And, if you ask around, some people may say the idea is crazy. However, I’ll go out on a limb and say the more local tech companies can partner with each other, the more opportunity we have as a community to grow and prosper. Read More

Amway lands airport title sponsorship for $8M

Gateway Transformation Project includes centralized security checkpoint, expansion of Grand Hall.

September 23, 2016
(As seen on WZZM TV 13) Amway was named the title sponsor for the Gerald R. Ford International Airport’s new $45 million Gateway Transformation Project. Read More

Q&A: Jen Crowley

September 20, 2016
After majoring in English at the University of Michigan, Jen Crowley said she received a lucky break when she was hired for a “real job” as a technical writer. Read More

Agency produces digital marketing program

Mindscape provides classes, webinars for individuals and businesses.

September 16, 2016
A digital marketing agency wants to empower local business professionals with the confidence needed to execute a successful digital marketing plan. Read More

Nonprofit plans new West Side HQ

September 14, 2016
An arts and technology nonprofit downtown is planning to double its footprint by moving to a new building on the West Side after it concludes a $7.5-million fundraising campaign. Read More

Promotional products company triples downtown presence

September 9, 2016
A local promotional products company has purchased a building downtown to support its expanding operations. Read More

Nonprofit produces Tour de Cure and Step Out walk

September 9, 2016
After a six-year hiatus, a local nonprofit will produce its Tour de Cure bicycle ride this Sunday — along with a fundraiser walk downtown. Read More

Nonprofit produces Walk to Stop HIV downtown

September 8, 2016
A nonprofit is producing a fundraising walk downtown this Saturday to support its work on HIV prevention and care and to raise HIV awareness in the community. Read More