Marketing, PR & Advertising

Trends, themes and special events

ARTICLES

College names VP of development and alumni relations

July 22, 2016
A college in the region has appointed a long-time community leader and alum to head up its fundraising and alumni relations. Read More

Why the heck would I tweet?

July 20, 2016
Does Twitter really have a place in business? Are you really going to suggest it as part of a marketing strategy? Read More

Marketing firm earns B Corp status

July 19, 2016
A local marketing firm has become a certified B Corp. Read More

PR firm wins Flint Community Schools account

July 18, 2016
A local public relations firm has been named the agency of record by Flint Community Schools. Read More

Publisher offers nonprofit grants

July 18, 2016
Nonprofits in the area have the opportunity to apply for a grant from a publisher. Read More

Upscale playhouse designs get some love

Architect finds a high-profile home for his most playful ideas.

July 15, 2016
Extravagant playhouses might be on the rise as Grand Rapids architect Wayne Visbeen will be featured on a television series designing and building playhouses for clients. Read More

Ride-booking app delivers ice cream

July 14, 2016
Ice cream trucks in the area will have some competition on Friday from a ride-booking app. Read More

Arts nonprofit launches public phase of $1.1M campaign

July 12, 2016
An arts nonprofit in the area is giving the public an opportunity to support its $1.1-million fundraising campaign, which will go toward renovating its new home. Read More

Brewers refresh for maturing market

The battle for retail shelf space prompts changes to brands and packaging.

July 8, 2016
Sitting among aisles of beer at Siciliano’s Market, Steve Siciliano said beer retail stores have hit a saturation point. Read More

Nonprofits meet Art Van challenge

July 8, 2016
A pair of West Michigan charities picked up prize grants through their participation in the Art Van Charity Challenge. Read More