Human Resources and Manufacturing

Whirlpool names president of US operations

November 15, 2013
| By Pete Daly |
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Whirlpool names president of US operations
Joseph Liotine. Courtesy Whirlpool

The global home appliance maker Whirlpool has named one of its executives to the new post of president of U.S. operations.

Joseph Liotine, who was also appointed to Whirlpool’s corporate executive committee, is vice president of marketing for the Benton Harbor-based company's North American region, responsible for the product category and brand teams' performance.

He starts his new job Dec. 1.

"This new role was created to provide more leadership capacity to pursue the significant number of market growth opportunities that we have in the U.S. and around the world," said Jeff Fettig, chairman and CEO of Whirlpool. "Joe has demonstrated proven leadership in both Canada and in North America marketing that will enable us to accelerate our growth in the U.S., particularly with improving levels of appliance demand."

Marc Bitzer, president of Whirlpool North American and European regions, said he’s “extremely pleased with the progress we've made in the U.S. business, coming off a very challenging market just a couple of years ago.”

“We are well positioned to address market growth opportunities and continue to grow our profitability and market position,” Bitzer added. “Joe will do an outstanding job leading these teams' efforts in meeting our strategic priorities."

Appliance industry background

Liotine began his career at Whirlpool in 2004 as a finance manager.

Since then, he has held positions of increasing responsibility in finance, strategy, operations, sales, brands and product categories.

Liotine earned a B.A. in finance from Illinois State University and an M.B.A. from the University of Chicago.

Increased earnings

In October, Whirlpool reported record third-quarter earnings that were up 158 percent over the same quarter last year.

The company reported GAAP net earnings were $196 million, or $2.42 per diluted share, compared to net earnings of $74 million, or 94 cents per diluted share, in the third quarter last year.

Sales in the quarter were $4.7 billion, compared to $4.5 billion in the same period last year.

Sales increased over 5 percent, led by strong growth in North America, excluding the impact of both foreign currency and Brazilian tax credits

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