Retail and Travel & Tourism

Auto show rolls into downtown

February 5, 2015
| By Pat Evans |
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Michigan International Auto Show steers new-car fleet to DeVos Place
The Michigan International Auto Show features new models by more than 30 carmakers. Photo by Michael Buck

An auto show is returning to Grand Rapids for its 17th edition.

The Michigan International Auto Show is at DeVos Place today through Sunday and presented by the Grand Rapids New Car Dealers Association.

“Everyone has an idea of what vehicle they would love to own next,” said Henri Boucher, the auto show’s producer. “There is no better place to see all of your newest options under one roof. All of the manufacturers retailed in Michigan will be putting their best feet forward with product specialists on hand to answer all of the public’s questions.”

On display

People can stroll through the show’s Million Dollar Motorway, which is filled with cars with a retail price of at least $100,000: 2015 Dodge Challenge Hellcat, Chevrolet Camaro 1LE and the Lexus Takumi IS 550, as well as several vintage cars from the Gilmore Car Museum.

The main showroom will feature more than 30 carmakers showing off hundreds of new models.

“This is a really wonderful event that allows car shoppers, enthusiasts and families the opportunity to view vehicles side by side, sit in new models and find out what options and technologies are best for each individual’s lifestyle,” said Terry Burns, executive director, Grand Rapids New Car Dealers Association.


The show runs from 11 a.m. to 10 p.m. today and tomorrow, 10 a.m. to 10 p.m. Saturday and 10 a.m. to 6 p.m. Sunday.


Admission is $10 for adults and $4 for children ages six to 14. Children under five are admitted free.

Tickets can be purchased online.

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