Holland IT firm is recognized for sustained growth spurt
Worksighted lands on prestigious Inc. 5000 list for fourth year.
It’s got to be a good feeling when your business doubles in one year.
It’s got to be an even better feeling when that progress lands you a ranking on Inc. Magazine’s 5000 list of the fastest-growing private companies in America for the fourth consecutive year.
All in all, Holland’s Worksighted is feeling pretty good right now.
The Holland-based, business and health-care-focused, IT management and support solutions company, located at 275 Hoover Blvd., was recently ranked No. 3,098 on Inc.’s 34th annual 5000 list. The fourth consecutive ranking is “a rarity for the list,” said Worksighted Vice President and Co-Founder Mike Harris.
Last year, Worksighted was ranked at No. 3,252, making this year’s mark a gain of 154 places.
“It’s a true pleasure to be receiving this recognition for a fourth year in a row. The Worksighted team continues to remain focused and driven so that we may provide our clients with the highest level of customer service possible,” said Mat Nguyen, Worksighted’s president and co-founder.
The ranking seems well deserved. The company reportedly grew revenue by 41 percent — from $4.9 million to $6.9 million — in the last year, and also doubled its sales in the Grand Rapids market.
“Obviously, Grand Rapids is geographically close. We already had quite a few customers in the Grand Rapids area to get off the ground. But we really feel our people, our process — really the way we deliver service — is really unique, and there was a place for it in Grand Rapids. We see the evidence as to the fact that we doubled in that market in a year,” Harris said.
“It’s not magic. It’s people and process. I really think we have the best staff. We have incredible employee retention here. We have a very defined culture here. In my opinion, when we brought that type of energy into the market, customers wanted it. The people are the magic.”
One of the contributing factors to the increase in revenue and market share was the company’s focus on the Grand Rapids market as well as local sponsorships with ArtPrize and the Girl Scouts of Michigan Shore-to-Shore, both of which are Worksighted customers, Harris said.
Worksighted is very community focused, and reinvesting its dollars back into the communities it serves is considered part of the partnership formed with its clients, he said.
“We have just wonderful customer retention, and part of that is putting the dollars back into the community. They want to see businesses that want to partner with the community,” he said.
“Since setting our sights on Grand Rapids growth last year, we’ve increased sales by adding to our Grand Rapids customer service and sales team and through a series of local sponsorships. Events like ArtPrize and the Girl Scouts’ ‘Badge Bash’ have given us high visibility in the marketplace and attracted new customers.”
It’s also about finding the right customers, and Harris was blunt about the fact that, although they’d like serve everybody, some customers just aren’t the right fit for what Worksighted brings to the table.
“We don’t think that every company is a Worksighted customer, and that’s because every company values something different — and that’s not wrong. Companies have different values. But we know that, at the end of the day, we want to please our customer. It’s pretty simple,” he said.
“But we also want our customers to have a culture fit, a business fit. Those are the kind of customers who want a partner for the long term; those are the kind of customers for us.
“Those customers that want a cheap, easy product and not that deeper relationship — we’re maybe not the right fit for them. … If it’s not a good fit, the customer will be ultimately unhappy.”
Worksighted was created in 2000. The 15-year old company was originally launched in Nguyen’s parents’ basement with two employees and three customers. As of today, Worksighted has 44 full-time employees and more than 200 customers in Michigan alone — not counting the handful it has in Texas and Indianapolis.
The company’s main markets are the lakeshore area from Muskegon to Holland, and Kalamazoo and Grand Rapids. Worksighted also has a strong presence in Lansing and Detroit, where it also has field engineers.
“It’s truly a pleasure to be recognized as we continue to grow and serve our customers in the greater Grand Rapids area,” Harris said.
“From our founding, we’ve worked to redefine the meaning of IT support and to create a new, better IT experience for small and mid-size businesses. To accomplish this, we develop strong partnerships with our customers by delivering the best service, technical competence and unparalleled support capabilities.”
To learn more about Worksighted, visit worksighted.com.