Economic Development, Food Service & Agriculture, and Manufacturing

Kraft Heinz picks West Michigan for Grey Poupon production

May 18, 2016
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Heinz Holland plant
The Kraft Heinz Company plant on W. 16th Street in Holland stands along Lake Macatawa. Courtesy Lakeshore Advantage

Kraft Heinz Company is planning to make 100 percent of its Grey Poupon mustard in West Michigan.

Kraft Heinz Company is expanding its plant in Holland, at 431 W. 16th St., and consolidating its Grey Poupon mustard production at the plant, according to the Michigan Economic Development Corp., or MEDC, today.

Kraft Heinz is also “insourcing the majority of Heinz Yellow Mustard to Michigan.”

The company produces various products in Holland, including yellow mustard, barbeque sauce and pickles, according to Lakeshore Advantage.

The expansion project is expected to generate $17.2 million in investment by the company and 50 jobs.

MEDC said Holland was selected for the project over competing sites in other states.

People interested in jobs at the company can apply online or at the plant. 

“Heinz has a long history in the Holland community, providing jobs, supporting local agriculture and industrial businesses and playing a vital role in West Michigan,” said Steve Arwood, CEO, MEDC. “The decision by Kraft Heinz to expand further will mean even more jobs for area residents for years to come. We’re excited that Michigan will be home to one of the largest mustard producers in the world and the iconic Grey Poupon brand.”


The Michigan Strategic Fund has approved a $500,000 Michigan Business Development Program performance-based grant for the project.

The city of Holland will support the project via a 12-year property tax abatement.

The company will also receive more than $50,000 from West Michigan Works! for workforce recruitment and training for both new and existing employees.

The plans for the project were completed in conjunction with Lakeshore Advantage’s efforts to promote Holland as an attractive target for expansion.

“Kraft Heinz Company’s decision to expand here is a testament to our community’s strong food processing employee skillset, along with many other factors that add up to a solid location for world-class businesses,” said Jennifer Owens, president, Lakeshore Advantage. “Our ongoing relationship with Heinz enabled us to really understand their needs and mobilize the resources needed for this anchor company to expand.”

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