After year of growth, Encore plans a repeat performance
Packaging startup looks to build brand in West Michigan.
It’s still the first act for Encore Business Group.
The startup contracts with manufacturers and other companies to do work such as assembly, inspection and packaging.
The business was started in 2015 in Byron Center by three friends: Josh Crumback and husband and wife Jonathan and Rachel Start. Rachel Start is the majority owner, making the business a woman-owned, minority-owned and ISO 9001:2008-certified company. Jonathan Start and Crumback are vice presidents and co-owners. Jonathan, an amateur auto racer around the Midwest, said he met Rachel at a driving event.
Crumback and Jonathan are East Kentwood High School graduates who want to help keep West Michigan’s economy strong, Rachel said.
“Josh and Jon have always had an entrepreneur mindset and have always wanted to start a business,” she said. “After Jon discovered the demand of work needed by a local manufacturer, we decided to launch Encore Business Group. We wanted our name to focus the quality and attention we seek every day in doing business.”
Just before celebrating a successful first year in May, Encore relocated from its 1,000-square-foot facility at 889 76th St. SW, Byron Center, to a 5,000-square-foot facility at 5801 Weller Court SW, Wyoming. The business currently has six full- and part-time workers, Crumback said.
“We are excited to be transitioning out of the startup phase and to keep moving forward. This started by moving into a larger facility and hiring more employees to better serve our customers,” he said.
“Our infrastructure and design will allow us to remain a small business but continue to grow. Encore is focused on the medical, medical supply, office furniture and automotive industries. Although we have our eye on these industries, we are not limited to them. The good part of Encore is our ability to change and tackle many different forms of projects, not limiting us to a single industry.”
Encore tailors services to specific customer needs so the customer can grow without increasing its labor force, Jonathan Start said. The business’s plan is to keep growing by the month and partnering with other West Michigan companies.
“There are competitors in our market just like every other, but where we stand out is in our diversity and quality statement,” he said. “We focus every day on building our brand and the relations we have with our current and future customers. Our employees understand that we focus on a high quality standard and quick turnaround times.”
Rachel Start called the company a perfect fit for West Michigan’s growing economy. Not only is this the place they’ve called home for years, but it’s a business community ready for their kind of business.
“We value the family mentality of West Michigan and the love and support the community has to offer. … There is no other place we would want to own and operate a business than in Grand Rapids,” she said.