Wolverine Worldwide commits $2.6M to Hurricane Harvey relief
Wolverine Worldwide has pledged to help Hurricane Harvey victims.
The Rockford-based company said yesterday it will provide more than $2.6 million in the form of financial, footwear and apparel donations to hurricane relief efforts.
The company has partnered with the American Red Cross, Two Ten Footwear Foundation and the United Way to donate to relief efforts in Texas.
As part of the donation, Wolverine Worldwide will send 35,000 units of footwear and apparel items to aid in support, both for individuals impacted by the storm and for first responders aiding in relief and recovery.
"We are saddened to see the devastating effects from Hurricane Harvey," said Blake Krueger, chairman, CEO and president, Wolverine Worldwide. "We are working with our partners in the area to ensure our donations get to where they are needed most, and we're committed to supporting the community during this time. We are hopeful these donations will provide meaningful support for the community over the coming weeks and months."
Wolverine Worldwide has also established an employee fundraising campaign to encourage employees throughout the organization to individually support relief efforts.
Wolverine Worldwide was founded in 1883 and makes footwear and apparel for a variety of markets: casual; active lifestyle; work; outdoor sport; athletic; children's; and uniform.
The company’s brand portfolio includes Wolverine, Merrell, Saucony and more.
Its products are carried in about 200 countries and territories.