Grocery chain raises $78K for Special Olympics
The foundation of a local grocery store chain has raised $78,505 from West Michigan shoppers to benefit Special Olympics athletes and events.
The Byron Center-based SpartanNash Foundation ran a “scan campaign” from May 2-13 in which the foundation raised $286,500 for the Special Olympics through stores in multiple states. The statewide total raised during the scan campaign was $165,000.
Customers were asked to donate $1, $5 or $10 at all checkout lanes of SpartanNash-owned stores, including Family Fare Supermarkets, D&W Fresh Market and Forest Hills Foods.
“Along with our store guests and associates, SpartanNash and the SpartanNash Foundation are deeply committed to supporting Special Olympics in the states we serve, and the success of our recent retail scan demonstrates that support,” said Meredith Gremel, VP of corporate affairs and communications at SpartanNash and executive director of the SpartanNash Foundation.
“We are most grateful to all who joined forces with the SpartanNash Foundation to support this worthy cause.”
One-hundred percent of the campaign’s proceeds will be used to support Special Olympics athletes and State Summer Games competitions in Iowa, Michigan, Minnesota, Nebraska, North Dakota, Ohio, South Dakota and Wisconsin.
Since 1985, SpartanNash and its charitable giving arm, the SpartanNash Foundation, have donated nearly $9.4 million to the Special Olympics.
SpartanNash has been the presenting sponsor of the Special Olympics Michigan Summer Games since 1985.
The Special Olympics retail scan campaign is the second of four fundraising campaigns the SpartanNash Foundation will conduct in 2018.
To date this year, the SpartanNash Foundation has raised $463,200 for Habitat for Humanity and Special Olympics partners in eight states.
Upcoming scan campaigns will raise funds and awareness for patriotic partners (June 27-July 8) and community food pantries (Oct. 24-Nov. 4).