Small Business & Startups, Sustainability, and Technology

Electronics recycling company earns B Corp status

July 17, 2018
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Valley City Electronic Recycling
Courtesy Valley City Electronic Recycling

A local business that recycles electronics has been certified as a B Corp.

Kentwood-based Valley City Electronic Recycling, or VCER, said it received benefit corporation, or B Corp, status last month from the global nonprofit B Lab.

The designation honors companies with positive environmental and social impacts.

The certification process takes about seven months.

“B Corp has been on my radar ever since I purchased VCER six years ago,” said Jason Kehr, president, Valley City Electronic Recycling. “However, at the time, there were too many other things we had to do to the business, and we didn’t necessarily have all the resources that are needed to complete the process of attaining the B Corp certification.

“We have always followed the ‘people, planet, profit’ model of business, which is evident in everything we do. I am very proud that VCER is now B Corp certified. It really solidifies the way we conduct business and the way we treat our employees and the environment.”

B Corp certification

B Lab recognizes businesses with the B Corp seal after the companies have met the “rigorous criteria” measuring social performance, environmental performance, accountability and transparency.

B Corp companies all have a common goal: creating a purpose-driven business that benefits all stakeholders, not just shareholders.

Michigan has 16 B Corps, 13 of which are in West Michigan.

There are more than 2,500 B Corps worldwide within more than 130 industries.

Valley City Electronic Recycling

Valley City Electronic Recycling is a licensed large-quantity universal waste handler dedicated to the “safe, secure and sustainable domestic recycling” of electronics and medical and industrial equipment.

VCER works with communities, businesses and nonprofits throughout Michigan.

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