Sports Business and Travel & Tourism

Investor group buys baseball team Up North

September 27, 2018
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Traverse City Beach Bums baseball pitcher and catcher
A Traverse City Beach Bum delivers a pitch at the team's home field, Wuerfel Park. Photo via fb.com

A group of investors, led by the West Michigan Whitecaps, have purchased the Traverse City Beach Bums and Wuerfel Park.

“We are incredibly excited to bring a new and exciting brand of baseball to Traverse City and the northern Michigan region,” said Joe Chamberlin, CEO, West Michigan Whitecaps.

In an effort to re-brand Traverse City baseball, the group will re-name the Traverse City Beach Bums, and the team will begin to play as a Northwoods League affiliate in May 2019.

The summer Northwoods League is comprised of 22 teams made up of top college players from across the Midwest and Canada.

“We could not be more excited to have Traverse City join the Northwoods League,” said Gary Hoover, president, Northwoods League. “This ballpark and this market have the potential to set the standard for top-tier collegiate summer baseball.”

The group also intends to offer new food options, upgrade the ballpark's facilities, incorporate new promotions, form new partnerships with the community and create new community events.

“We look forward to getting to know Traverse City and this region as we build our local staff, forge meaningful community partnerships and most immediately, name this team," Chamberlin said.

Fans can now participate in a "name-the-team contest,” which will continue through Oct. 15. Entries can be submitted online. The winner will receive four season tickets for the 2019 season, a suite for one night, a prize package of official team merchandise, the opportunity to throw the first pitch on opening day and a Traverse City excursion.

“We are confident that our track record of pairing baseball and other community events with fun, affordable family entertainment will translate well to this beautiful ballpark and this vibrant community,” Chamberlin said.

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