Food Service & Agriculture, Manufacturing, and Retail

Snack brand rolls out new line

May 27, 2019
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Cheez-It Snap'd bunker
The Cheez-It Snap'd "bunker." Courtesy Kellogg Company

A snack brand has rolled out a new kind of cheese cracker.

Cheez-It Snap’d has "officially hit shelves nationwide," according to Battle Creek-based Kellogg Company this month.

Cheez-It Snap'd is a “super-thin, crispy, munchable snack with real cheese inside and out” that provides “seriously big cheese flavor.”

The snack is available in four flavors: double cheese; cheddar sour cream and onion; white cheddar and bacon; and jalapeño jack

“Our fans love a great snack, and Cheez-It Snap’d offers them a completely new experience,” said Jeff Delonis, senior director of marketing, Cheez-It.

“So thin and crispy, the unique texture and distinct flavors make it different from any other Cheez-It offering — and any other snack out there.”

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