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Kellogg running 2nd-annual digital food drive
Kellogg Company has added two food company partners and expanded the list of pantries that will benefit from its second-annual food drive on Amazon.
Del Monte Foods and Hormel Foods are joining Kellogg in running an online food drive on Amazon.
Today through Nov. 15, people can visit a dedicated donation page on Amazon to purchase and ship 10 highly requested foods to 19 Feeding America member food banks across the U.S.
“Through our Kellogg’s Better Days global purpose platform, we’re helping to end hunger by addressing the interconnected issues of food security, climate resiliency and well-being for people, communities and the planet,” said Kris Bahner, senior vice president, global corporate affairs, Kellogg Company.
“We’re especially excited to work with new partners and more food banks to drive greater awareness of this giving opportunity. For World Food Day 2019, we intend to generate even more food donations, to more food banks, to help feed more families.”
How it works
Through the donation page, people can select from a list of participating Feeding America food bank locations and click to review the food bank’s “wish list.”
From there, they can select one or more items from the wish list to purchase from Amazon, which will then ship their order directly to the food bank.
The food company partners worked with Feeding America’s national office to secure the participating food banks for the campaign, then worked with the individual food bank locations to build their wish lists, using the list of most-needed foods provided by Feeding America.
The brands featured on the site were selected by the food banks. Some, but not all, of the items are made by Kellogg Company, Del Monte and Hormel.
Michigan food banks
Participating Michigan food banks include Feeding America West Michigan, the Food Bank of Eastern Michigan in Flint, Gleaners Community Food Bank in Detroit, and the Food Bank of South Central Michigan.
Most-needed food items
Canned protein (chicken, beef, turkey, fish)
Canned or boxed meals (soups, stews, ravioli, mac and cheese)
Canned fruits and vegetables
Hot and cold cereal and bars
Peanut or other nut butters
Dry or canned pasta