Items Tagged with 'Facebook'


4 to-do items for more successful Facebook campaigns

November 30, 2019
Facebook has done a great job empowering marketers and small business owners with the ability to set up and launch new Facebook and Instagram ads. But getting those campaigns to deliver the performance results you need is another story entirely. Read More

Digital advertising surpassing traditional media

April 30, 2019
It’s finally about to happen. The amount spent on digital advertising will surpass that of traditional media outlets, such as television and print, in 2019, with a lot of those ad dollars being spent on two major platforms: Google and Facebook. Some might even say it’s a Google and Facebook world, and we just live in it. Read More

Orchard’s sale is ‘enormous loss’

Klackle Orchards’ second-generation owners selling ‘family fun farm’ after four decades.

December 14, 2018
Families in Greenville posed for photos in the pumpkin patch and picked their last apples at Klackle Orchards this fall. Read More

Facebook aims to train individuals in tech skills

Social media company partnering with six local organizations to teach basic digital marketing skills.

June 22, 2018
Facebook recently announced a pledge to train 1 million individuals and small business owners across the U.S. by 2020. Read More

The implications of General Data Protection Regulation on businesses

April 18, 2018
Cambridge Analytica and the great Facebook debacle of 2017-18 sure has been an eye-opener for many people and companies, especially those who happen to click through long documents like “Terms of Service” agreements and the like to rush to install an app or just can’t wait to find out “What Harry Potter character are you?” Just what did you agree to anyway? Read More

Despite data scandals, Facebook is shaping the future

March 29, 2018
Facebook. FB. The ‘book. Mark Zuckerburg has built the largest social network in the history of human beings, with over 2.2 billion active users each month. Read More

A future in tech

October 24, 2017
Michigan’s economy has been fragile for more than a decade due to the state’s reliance on the manufacturing and automotive industries. Read More

Facebook partners with tech company to train 3,000 people

June 12, 2017
Facebook is partnering with a tech company with a West Michigan presence to train 3,000 people. Read More

How brands should react to Facebook reactions

March 18, 2016
As you might be aware, Facebook finally rolled out its new reactions feature following months of testing. Users now have the option to do more than “Like” content on Facebook — they can also express "Love," "Haha," "Wow," "Sad" and "Angry." Read More

Re-thinking Facebook and Twitter for brands

January 9, 2015
The numbers are more depressing than Congressional approval ratings. Read More