Marketing, PR & Advertising

Trends, themes and special events


Nonprofit hosting happy hour

October 14, 2019
A nonprofit is producing a “creative” happy hour this week. Read More

WMU rolls out student-created wine as fundraiser

Profits from Bronconess will go toward scholarships for leadership and business strategy students.

October 11, 2019
In its latest philanthropic venture, Western Michigan University recently began selling a new wine brand designed by students. Read More

Printing company marks four decades of change

Allegra Marketing Print Mail evolves to encompass online, digital and strategic marketing.

October 11, 2019
One local business has been evolving for 40 years. Read More

Clothing brands partner on collection

October 11, 2019
A pair of Michigan outdoor clothing brands are collaborating on a new collection. Read More

University and college ink transfer agreement

October 9, 2019
A local university and an out-of-state community college have partnered to offer students an easier transition to completing a bachelor’s degree. Read More

College hires VP for advancement

October 9, 2019
A local college has named a new fundraising executive. Read More

College president wins marketing award

October 7, 2019
A local college president has received a regional award for his efforts in marketing and communications. Read More

Land trust hires development director

October 4, 2019
A nonprofit land trust has a new development director. Read More

Ad agency creates campaign for national association

October 3, 2019
A local ad agency has created a campaign to promote out-of-home advertising. Read More

Nonprofit hires director of fund development

October 3, 2019
A local hospice nonprofit has named a new lead fundraiser. Read More